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2023 June Webinar
Thursday, June 15, 2023, 10:30 AM - 11:30 AM EDT
Category: Webinar

The Ultimate Playbook to Humanize Healthcare Brands and Move People to Action

Creating a more human brand experience has never been more critical to success in our industry. Join this webinar to hear highlights from the just-released Humanizing Brand Experience Vol 6 study, the biggest and most in-depth research into the consumer mindset and what matters to people in their healthcare experience. This is the playbook that unlocks opportunities you can leverage today and tomorrow to drive experience change in your organization. 

Learning Objectives:

  • Understand key trends around healthcare engagement, trust, loyalty, systemness, selfcare, content, premiumization, and more
  • Dig into the top 50+ drivers across the 4 dimensions --Intellectual, Emotional, Sensorial, and Behavioral—to understand how consumers make decisions about health care
  • See the rankings of the top 200 most human brands

Speaker:

Justin Wartell

Managing Director, Monigle

With 15+ years building hard-working brands, Justin is the "why do we do that?" person – challenging clients to think differently about how brands are made and experienced. Justin’s expertise is in insights, analytics and strategy with extensive work mapping experiences around the world. Justin’s experience is deep in health care but goes beyond including work with Northwell Health, UCHealth, the Denver Broncos, Adventist Health, FedEx, Partners HealthCare, Sherwin Williams, Massachusetts General Hospital, One Main Financial, The New England Journal of Medicine, Quiznos, and Tenet Healthcare. Prior to Monigle, Justin led Interbrand’s global retail and consumer branding business.

Register Here: Webinars (neshco.org)